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Performance Marketer · Bangkok, Thailand

John

Paid Media Specialist

"I don't run ads — I engineer revenue."

Avg. 4.2× ROAS  ·  9 active clients  ·  $250K+ managed

$0
Ad Spend Managed
0
Avg. ROAS
0
New Clients / Month
0
Experience

About

John — Performance Marketer

Performance marketer with 5+ years driving measurable growth across Google, Facebook, and Instagram for brands in hospitality, B2B, and health & beauty across Asia. I specialize in data-driven campaign strategy, pixel implementation, AI-powered optimization, and full-funnel conversion management — from audience architecture to post-click experience. Every dollar I manage is tracked, tested, and pushed to its highest return.

Core Skills

Google Ads Meta Ads Search · Display · Video Facebook · Instagram Conversion Tracking & Pixel Setup Conversion API (CAPI) Analytics & Reporting Lead Generation Funnels Audience Segmentation A/B Testing HubSpot CRM TikTok Ads AI Tools & Automation Performance Max (PMax) Chatbot Development Data-Driven Reporting

Experience

Black Interactive
Growth Executive
2022 · 1 yr 4 mos
  • Promoted from Growth Intern to Growth Executive within 3 months based on performance
  • Managed media buying, chatbot development, and CRM solutions for B2B clients
  • Took ownership of operations management and end-to-end campaign delivery
MCIX Agency
Digital Specialist
2023 · 1 year
  • Developed and executed digital marketing strategies at one of Myanmar's leading agencies
  • Worked across major regional and international brands: Panasonic, Dai-Ichi Life Insurance, Aconatic, Boss, Chericof
  • Managed multi-brand campaigns across social media and search platforms
Upscale
Performance Marketer · Freelancer
2024 · 5 months
  • Managed full-cycle paid ad campaigns for health & beauty and aesthetic & physiotherapy clinics across Asia
  • End-to-end ownership: campaign launch, performance monitoring, pixel tracking, Conversion API implementation
  • Consistently delivered 5–10 new clients per month per clinic through optimized lead generation funnels
Invade Marketing
Digital Marketing Specialist
2024 · Present
  • Manages Google, Facebook & Instagram campaigns for hospitality and lifestyle brands in Thailand and Indonesia
  • Key clients: Carpe Diem, Distillery, Simba Sea Trips, Tabu Bali, The Whole Ours (Indonesia)
  • Builds data-driven funnels and delivers detailed performance reports for continuous campaign optimization
Cadence Digital Marketing Agency
Digital Marketing Specialist · Freelancer
2026 · Present
  • Manages multi-platform paid campaigns across Google and Meta for agency clients
  • Handles full campaign lifecycle: strategy, launch, optimization, pixel tracking, and conversion reporting
  • Delivers data-driven insights through detailed performance reporting and ongoing client communication
Trusted by

Brands I've Driven Results For

150+ brands across Thailand · Indonesia · Malaysia · Singapore · Myanmar · United States · Canada · United Kingdom

Portfolio

Carpe Diem
Gym & Beach Club
Meta Google
$2,400
Ad Spend / mo
$9,840
Revenue
4.1x
ROAS
Tabu
Spirits Club
Meta
$1,800
Ad Spend / mo
$6,840
Revenue
3.8x
ROAS
Simba Sea Trips
Meta Google
$3,200
Ad Spend / mo
$14,720
Revenue
4.6x
ROAS
Fira Beach Club
Phuket
Meta Google
$2,800
Ad Spend / mo
$10,360
Revenue
3.7x
ROAS
Madison
Steak Avenue
Meta
$1,500
Ad Spend / mo
$5,550
Revenue
3.7x
ROAS
Xian Yuan
Restaurant
Meta Google
$1,200
Ad Spend / mo
$4,320
Revenue
3.6x
ROAS
Savayana
Meta
$2,000
Ad Spend / mo
$7,600
Revenue
3.8x
ROAS
Marbela
Beach Club
Meta Google
$2,500
Ad Spend / mo
$10,250
Revenue
4.1x
ROAS
Yona
Meta
$1,600
Ad Spend / mo
$5,920
Revenue
3.7x
ROAS

Certifications

Google Ads Search Certification
Google Skillshop
Google Ads Display Certification
Google Skillshop
Google Ads Video Certification
Google Skillshop
Google Ads Analytics Certification
Google Skillshop
Digital Marketing Certification
HubSpot Academy
HubSpot CMS for Marketers
HubSpot Academy
Lead Generation Accelerator
SEMrush
Full Stack Digital Marketing
United Latino Students Association

Let's talk results.

Open to new opportunities — freelance, agency, or in-house.